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Category Archives: Product Spotlight
Product Spotlight
Perk Up Your Promotions Innovative Ideas for Custom Promotional Mugs
Custom promotional mugs are a timeless and effective marketing tool that can help businesses make
Jul
Memories in a Glass Creating Keepsakes with Custom Printed Wine Glasses
Wine has a unique ability to bring people together, spark conversations, and create lasting memories.
Jul
Walking Billboards: The Impact of Umbrella Promotional Items on Brand Awareness
In the realm of promotional products, umbrellas stand out as versatile and highly effective tools
Jul
Unveiling the Art of Printed Wine Glasses: From Simple to Stunning
When it comes to enjoying a glass of wine, the vessel you use plays a
Jul
Stitching Stories: The History and Evolution of Caps with Embroidery
Caps with embroidery have a rich history that dates back centuries, evolving from simple head
Jul
Vintage Vibes: How Printed Wine Glasses Add Character to Your Collection
In the world of wine enthusiasts and collectors, the vessel from which one sips their
Jun
Travel Smart: The Best Personalised Travel Mugs for Every Explorer
For adventurers and commuters alike, a reliable travel mug is an essential companion. Not only
Jun
Gifts with Thought: Why Personalised Notebooks are Always Appreciated
Personalised notebooks are more than just stationery items; they are thoughtful gifts that leave a
Jun
Creative and Memorable: How Custom Fridge Magnets Make Your Brand Stand Out
In today’s competitive market, businesses are constantly seeking innovative ways to make their brand stand
Jun
Brisbane Business Boost: Using Stubby Coolers for Brand Promotion
In the vibrant city of Brisbane, businesses are constantly seeking innovative ways to stand out
Jun
Brand in Hand: How Custom Coffee Mugs Keep Your Business Top of Mind
In the bustling world of business, staying top of mind with customers is essential for
Jun
A Mark of Distinction: Engraved Pens as Symbols of Achievement
Engraved pens hold a special place in the world of business and personal gifting, serving
Jun

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Colourflex transfers are a CMYK+W digital print process, used for branding apparel and fabrics.
Direct to product digital printing involves the transfer of ink directly from the print heads of an inkjet machine to the product and can be used to produce both spot colour and full colour branding on flat or slightly curved surfaces.
Screen printing is achieved by forcing ink through a fine mesh screen with a squeegee onto the product and is ideal for branding flat or cylindrical objects.
Resin coated finish is produced by printing the artwork onto a vinyl material with strong adhesive on the reverse. The branded area is coated with a crystal clear resin which is allowed to dry. Once dry, the finished decal is applied to the product and the adhesive forms a permanent bond.
Screen printing is achieved by forcing ink through a fine mesh screen with a squeegee onto the product and is ideal for branding flat or cylindrical objects.
This production method is used for printing media such as paper, vinyl and magnetic material used in the manufacture of labels, badges and fridge magnets etc.
Direct to product rotary digital printing involves the transfer of UV ink directly from inkjet print heads and can be used to produce both spot colour and full colour branding.
Debossing is produced by pressing a hot engraved metal plate into the surface of a product with a lot of pressure. This produces a permanent image below the surface of the product. Some products offer thermo debossing, which creates a stunning two-tone finish.
Sublimation print is used for branding products that have a special coating on them or fabrics suitable for the sublimation process. A transfer is produced by printing sublimation ink onto transfer paper and then heat pressing it onto the product.
Imitation etch is a special pad printing ink used for producing an etch like effect on glass products.
Pad printing uses a silicone pad to transfer an image to a product from a laser etched printing plate. It is one of the most popular and affordable ways of branding promotional products due to its ability to reproduce images on uneven or curved products and print multiple colours in a single pass.