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Category Archives: Product Spotlight
Product Spotlight
Why Personalised Stubby Holders Make the Ultimate Gift for Any Occasion
Choosing the right gift can be tricky — you want something thoughtful, fun, and practical.
Oct
Stay Refreshed Anywhere: Custom Travel Mugs for Life on the Move
When you’re always on the go, every sip counts. Whether you’re navigating your morning commute,
Oct
Cherish Every Moment: Custom Key Rings Designed for You
When it comes to celebrating life’s milestones or promoting your brand, small details can make
Oct
Raise a Glass to Style: Customised Champagne Glasses for Every Celebration
Life is full of moments worth celebrating — engagements, weddings, anniversaries, corporate achievements, and more.
Oct
Why Custom T-Shirts Are a Smart Investment for Brand Promotion
In the world of promotional products, some items stand out because of their universal appeal,
Oct
The Long-Term Branding Value of Custom Flash Drives
In a world where digital tools play a vital role in everyday life, businesses are
Sep
Stay Connected Anywhere: Promotional Power Banks by Express Promo
In today’s fast-paced digital age, people rely heavily on their devices for work, entertainment, travel,
Sep
Custom Bucket Hats: Trendy, Practical, and Perfect for Brand Promotion with ExpressPromo
When it comes to promoting your business, visibility is everything. The more often your customers
Sep
Custom Laptop Bags: Boost Your Brand with Everyday Utility
In the world of promotional products, it’s often the practical items that make the most
Sep
Custom Wine Carriers: Elevate Your Brand with Style and Functionality
Wine carriers are becoming an increasingly popular promotional product for businesses, especially in Australia where
Sep
Why Custom Embroidered Caps Are a Must-Have for Business Promotions
Custom embroidered caps have become one of the most popular promotional products for businesses, organizations,
Sep
Personalised Fridge Magnets: A Simple Yet Powerful Marketing Tool
When it comes to promotional products, few items are as practical and timeless as personalised
Sep

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Colourflex transfers are a CMYK+W digital print process, used for branding apparel and fabrics.
Direct to product digital printing involves the transfer of ink directly from the print heads of an inkjet machine to the product and can be used to produce both spot colour and full colour branding on flat or slightly curved surfaces.
Screen printing is achieved by forcing ink through a fine mesh screen with a squeegee onto the product and is ideal for branding flat or cylindrical objects.
Resin coated finish is produced by printing the artwork onto a vinyl material with strong adhesive on the reverse. The branded area is coated with a crystal clear resin which is allowed to dry. Once dry, the finished decal is applied to the product and the adhesive forms a permanent bond.
Screen printing is achieved by forcing ink through a fine mesh screen with a squeegee onto the product and is ideal for branding flat or cylindrical objects.
This production method is used for printing media such as paper, vinyl and magnetic material used in the manufacture of labels, badges and fridge magnets etc.
Direct to product rotary digital printing involves the transfer of UV ink directly from inkjet print heads and can be used to produce both spot colour and full colour branding.
Debossing is produced by pressing a hot engraved metal plate into the surface of a product with a lot of pressure. This produces a permanent image below the surface of the product. Some products offer thermo debossing, which creates a stunning two-tone finish.
Sublimation print is used for branding products that have a special coating on them or fabrics suitable for the sublimation process. A transfer is produced by printing sublimation ink onto transfer paper and then heat pressing it onto the product.
Imitation etch is a special pad printing ink used for producing an etch like effect on glass products.
Pad printing uses a silicone pad to transfer an image to a product from a laser etched printing plate. It is one of the most popular and affordable ways of branding promotional products due to its ability to reproduce images on uneven or curved products and print multiple colours in a single pass.