Marketing with a Splash: Branded Umbrellas for Australian Brands
In the land down under, where sunny days and sudden showers are all part of the package, having a reliable umbrella isn’t just about staying dry – it’s also about making a statement. That’s where branded umbrellas come in. These practical accessories not only provide protection from the elements but also offer a unique opportunity for Australian brands to make a splash and get noticed.
At Express Promo, we understand the power of branded merchandise as a marketing tool, and our range of branded umbrellas is no exception.
From compact folding umbrellas to golf umbrellas and everything in between, we offer a wide variety of styles and colors to suit every need and budget. Whether you’re looking to promote your brand at a trade show, corporate event, or outdoor festival, our branded umbrellas are sure to make a lasting impression.
One of the key benefits of using branded umbrellas as a marketing tool is their high visibility.
Unlike other promotional items that may be tucked away in a drawer or forgotten about, umbrellas are used and seen regularly, especially in a place like Australia where the weather can be unpredictable. By adding your logo, message, or design to an umbrella, you’re effectively turning it into a walking billboard for your brand, ensuring that your message gets seen by a wide audience.
But it’s not just about visibility – branded umbrellas also offer practical benefits for both the recipient and the brand.
For the recipient, having a branded umbrella handy means they’ll always be prepared for whatever the weather throws their way. And for the brand, it means increased exposure and brand recognition every time the umbrella is used. Plus, with our quick production times and free delivery options, getting your hands on branded umbrellas has never been easier.
When it comes to choosing the right branded umbrella for your brand, it’s important to consider factors like size, style, and color.
At Express Promo, we offer a wide range of options to suit every need and budget. Whether you’re looking for a compact umbrella that can easily fit in a bag or a sturdy golf umbrella that can withstand even the strongest winds, we’ve got you covered. And with our full-color printing capabilities, you can create a custom design that truly stands out from the crowd.
In addition to being practical and eye-catching, branded umbrellas also make great corporate gifts and promotional giveaways. Whether you’re looking to reward your employees for their hard work or thank your clients for their loyalty, a branded umbrella is a thoughtful and practical gift that will be appreciated by all. Plus, with your logo prominently displayed, it serves as a constant reminder of your brand and the value you provide.
Conclusion
In conclusion, branded umbrellas offer Australian brands a unique and effective way to promote their message and get noticed. With their high visibility, practical benefits, and wide range of customization options, they’re the perfect marketing tool for any occasion.

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Colourflex transfers are a CMYK+W digital print process, used for branding apparel and fabrics.
Direct to product digital printing involves the transfer of ink directly from the print heads of an inkjet machine to the product and can be used to produce both spot colour and full colour branding on flat or slightly curved surfaces.
Screen printing is achieved by forcing ink through a fine mesh screen with a squeegee onto the product and is ideal for branding flat or cylindrical objects.
Resin coated finish is produced by printing the artwork onto a vinyl material with strong adhesive on the reverse. The branded area is coated with a crystal clear resin which is allowed to dry. Once dry, the finished decal is applied to the product and the adhesive forms a permanent bond.
Screen printing is achieved by forcing ink through a fine mesh screen with a squeegee onto the product and is ideal for branding flat or cylindrical objects.
This production method is used for printing media such as paper, vinyl and magnetic material used in the manufacture of labels, badges and fridge magnets etc.
Direct to product rotary digital printing involves the transfer of UV ink directly from inkjet print heads and can be used to produce both spot colour and full colour branding.
Debossing is produced by pressing a hot engraved metal plate into the surface of a product with a lot of pressure. This produces a permanent image below the surface of the product. Some products offer thermo debossing, which creates a stunning two-tone finish.
Sublimation print is used for branding products that have a special coating on them or fabrics suitable for the sublimation process. A transfer is produced by printing sublimation ink onto transfer paper and then heat pressing it onto the product.
Imitation etch is a special pad printing ink used for producing an etch like effect on glass products.
Pad printing uses a silicone pad to transfer an image to a product from a laser etched printing plate. It is one of the most popular and affordable ways of branding promotional products due to its ability to reproduce images on uneven or curved products and print multiple colours in a single pass.