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Category Archives: Industry Specific
Industry Specific
From Exhibit to Everyday: Trade Show Tote Bags Tailored for Australia
Trade shows are bustling events filled with networking opportunities, product showcases, and endless possibilities for
Mar
Everyday Branding: Custom Fridge Magnets in Australia
In the realm of promotional products, custom fridge magnets hold a unique and everyday appeal.
Feb
Hang Your Brand High: Exploring the Power of Promotional Lanyards in the Australian Market
In the bustling landscape of promotional items, the unassuming lanyard has emerged as an unsung
Jan
Shielding Style: The Trendy World of Personalized Umbrellas in Australia
In the unpredictable weather of Australia, rainy days can often dampen spirits. However, Express Promo
Jan
Sunny Success: How Promotional Merchandise Can Skyrocket Your Brisbane Business
In the bustling metropolis of Brisbane, where innovation meets opportunity, the use of promotional merchandise
Jan
Beyond the Logo: Crafting Unforgettable Experiences with Promotional Merchandise in Perth
Promotional merchandise has transcended its traditional role as branded giveaways; it has evolved into a
Jan
Sip, Wrap, Enjoy: Stubby Coolers Redefining Brisbane’s Refreshment Game
In the bustling city of Brisbane, where the sun shines bright and the temperatures soar,
Jan
Crafting Memories: The Rise of Personalised Magnets in the Australian Gift Market
In the digital age, where photos are stored in the cloud and memories can be
Jan
Cheers to You! Exploring the Trend of Personalized Stubby Holders in Melbourne
In the vibrant city of Melbourne, where coffee culture meets artistic flair, there’s a new
Jan
Brisbane Branding Brilliance: The Essentials of Promotional Merchandise
In the vibrant city of Brisbane, where businesses thrive and innovation shines, the power of
Jan
Know About Custom Branded Merchandise In Details
Custom branded merchandise refers to products that are specifically designed and produced with a company’s
Oct
List Of Most Trendiest Promotional Products In Newcastle
Newcastle is a bustling city that has a wide variety of businesses and industries. Promotional
Sep

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Colourflex transfers are a CMYK+W digital print process, used for branding apparel and fabrics.
Direct to product digital printing involves the transfer of ink directly from the print heads of an inkjet machine to the product and can be used to produce both spot colour and full colour branding on flat or slightly curved surfaces.
Screen printing is achieved by forcing ink through a fine mesh screen with a squeegee onto the product and is ideal for branding flat or cylindrical objects.
Resin coated finish is produced by printing the artwork onto a vinyl material with strong adhesive on the reverse. The branded area is coated with a crystal clear resin which is allowed to dry. Once dry, the finished decal is applied to the product and the adhesive forms a permanent bond.
Screen printing is achieved by forcing ink through a fine mesh screen with a squeegee onto the product and is ideal for branding flat or cylindrical objects.
This production method is used for printing media such as paper, vinyl and magnetic material used in the manufacture of labels, badges and fridge magnets etc.
Direct to product rotary digital printing involves the transfer of UV ink directly from inkjet print heads and can be used to produce both spot colour and full colour branding.
Debossing is produced by pressing a hot engraved metal plate into the surface of a product with a lot of pressure. This produces a permanent image below the surface of the product. Some products offer thermo debossing, which creates a stunning two-tone finish.
Sublimation print is used for branding products that have a special coating on them or fabrics suitable for the sublimation process. A transfer is produced by printing sublimation ink onto transfer paper and then heat pressing it onto the product.
Imitation etch is a special pad printing ink used for producing an etch like effect on glass products.
Pad printing uses a silicone pad to transfer an image to a product from a laser etched printing plate. It is one of the most popular and affordable ways of branding promotional products due to its ability to reproduce images on uneven or curved products and print multiple colours in a single pass.