An Ultimate Guide On Trade Show Tote Bags
Trade shows are a great way to promote your brand, connect with potential customers, and showcase your products or services. One of the essential items to have at a trade show is a tote bag. Trade show tote bags are functional, practical, and an excellent way to promote your brand. In this ultimate guide, we’ll explore the benefits of trade show tote bags and how to choose the right one for your business.
Benefits of Trade Show Tote Bags
Trade show tote bags offer several benefits for your business, including:
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Increased Brand Exposure
Tote bags are walking billboards for your brand. When attendees carry your branded tote bag around the trade show, they’re promoting your brand to other attendees, exhibitors, and even passersby.
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Practicality
Tote bags are practical for trade shows because attendees can use them to carry around brochures, promotional items, and other goodies they collect from exhibitors.
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Reusability
Trade show tote bags are often made of high-quality materials and designed to last. This means that attendees can use them long after the trade show is over, giving your brand even more exposure.
How to Choose the Right Trade Show Tote Bag
When choosing a trade show tote bag, there are several factors to consider:
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Size
Consider the size of the tote bag and whether it will be big enough for attendees to carry around all the promotional items they collect from exhibitors.
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Material
The material of the tote bag is essential. Choose a high-quality material that will withstand the wear and tear of trade shows, such as canvas or polyester.
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Design
The design of the tote bag is crucial because it’s the first thing attendees will see. Choose a design that’s eye-catching and reflective of your brand.
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Colour
Choose a colour that’s consistent with your brand’s colour scheme, making your brand stand out from the rest.
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Customisation
Personalize the tote bags with your brand name, logo, and contact information, making it easier for attendees to remember your brand.
Types of Trade Show Tote Bags
There are several types of trade show tote bags to choose from, including:
Non-Woven Polypropylene Tote Bags
These tote bags are made of durable material and are eco-friendly. They come in a variety of colours and can be Customised with your brand’s logo and contact information.
Canvas Tote Bags
These tote bags are sturdy and can hold a lot of weight. They come in a variety of sizes and colours and can be Customised with your brand’s logo and contact information.
Polyester Tote Bags
These tote bags are lightweight and durable. They come in a variety of colours and can be Customised with your brand’s logo and contact information.
Jute Tote Bags
These tote bags are eco-friendly and biodegradable. They come in a variety of colours and can be Customised with your brand’s logo and contact information.
Foldable Tote Bags
These tote bags are lightweight and can be easily folded and stored. They come in a variety of colours and can be Customised with your brand’s logo and contact information.
Conclusion
In conclusion, trade show tote bags are an excellent way to promote your brand, increase your brand exposure, and provide practicality for attendees. When choosing a trade show tote bag, consider the size, material, design, colour, and Customisation.

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Colourflex transfers are a CMYK+W digital print process, used for branding apparel and fabrics.
Direct to product digital printing involves the transfer of ink directly from the print heads of an inkjet machine to the product and can be used to produce both spot colour and full colour branding on flat or slightly curved surfaces.
Screen printing is achieved by forcing ink through a fine mesh screen with a squeegee onto the product and is ideal for branding flat or cylindrical objects.
Resin coated finish is produced by printing the artwork onto a vinyl material with strong adhesive on the reverse. The branded area is coated with a crystal clear resin which is allowed to dry. Once dry, the finished decal is applied to the product and the adhesive forms a permanent bond.
Screen printing is achieved by forcing ink through a fine mesh screen with a squeegee onto the product and is ideal for branding flat or cylindrical objects.
This production method is used for printing media such as paper, vinyl and magnetic material used in the manufacture of labels, badges and fridge magnets etc.
Direct to product rotary digital printing involves the transfer of UV ink directly from inkjet print heads and can be used to produce both spot colour and full colour branding.
Debossing is produced by pressing a hot engraved metal plate into the surface of a product with a lot of pressure. This produces a permanent image below the surface of the product. Some products offer thermo debossing, which creates a stunning two-tone finish.
Sublimation print is used for branding products that have a special coating on them or fabrics suitable for the sublimation process. A transfer is produced by printing sublimation ink onto transfer paper and then heat pressing it onto the product.
Imitation etch is a special pad printing ink used for producing an etch like effect on glass products.
Pad printing uses a silicone pad to transfer an image to a product from a laser etched printing plate. It is one of the most popular and affordable ways of branding promotional products due to its ability to reproduce images on uneven or curved products and print multiple colours in a single pass.