In today’s highly competitive environment where companies constantly vie and fight for the customer’s attention, it is vital to position your brand for maximum exposure and think of ways to stand out from the crowd. Personalised stationery like notebooks and pads can help give you that much-needed exposure.
Notepads are still a very popular choice in the world of corporate giveaways. They are fantastic promotional items for loyal customers and can be given as business gifts for preferred clients. These handy little pads can be designed to display and highlight your company name, logo, or contact details. They can certainly help with brand recall as customers see your company name or logo proudly emblazoned on the cover, front, and the header or footer of each page. Personalised notepads essentially serve as mini billboards for your company; they travel with your customers, constantly reminding them of your brand. Your marketing investment certainly goes a long way as your brand gets exposure every time the notebook or notepad is used. Compared to a TV ad which only ever yields a few seconds worth of exposure for a large sum of money, branded notebooks and pads virtually get you unlimited exposure and visibility so long as the page is legible.
Notepads and notebooks are easy to produce at a minimal cost, which means that they will not eat up your marketing or advertising budget. You can order them online from reputable suppliers who can help with the design and manufacturing and give you a wide selection of styles, sizes, and types of notebooks to choose from. There are a lot of choices when it comes to notebook designs, from simple non-ruled cube pads or stenographer notes all the way to spring or book bound notebooks of varying sizes. You can also choose from a variety of paper weights as well as cover finishes and binding options for a more premium or executive look and feel.

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Colourflex transfers are a CMYK+W digital print process, used for branding apparel and fabrics.
Direct to product digital printing involves the transfer of ink directly from the print heads of an inkjet machine to the product and can be used to produce both spot colour and full colour branding on flat or slightly curved surfaces.
Screen printing is achieved by forcing ink through a fine mesh screen with a squeegee onto the product and is ideal for branding flat or cylindrical objects.
Resin coated finish is produced by printing the artwork onto a vinyl material with strong adhesive on the reverse. The branded area is coated with a crystal clear resin which is allowed to dry. Once dry, the finished decal is applied to the product and the adhesive forms a permanent bond.
Screen printing is achieved by forcing ink through a fine mesh screen with a squeegee onto the product and is ideal for branding flat or cylindrical objects.
This production method is used for printing media such as paper, vinyl and magnetic material used in the manufacture of labels, badges and fridge magnets etc.
Direct to product rotary digital printing involves the transfer of UV ink directly from inkjet print heads and can be used to produce both spot colour and full colour branding.
Debossing is produced by pressing a hot engraved metal plate into the surface of a product with a lot of pressure. This produces a permanent image below the surface of the product. Some products offer thermo debossing, which creates a stunning two-tone finish.
Sublimation print is used for branding products that have a special coating on them or fabrics suitable for the sublimation process. A transfer is produced by printing sublimation ink onto transfer paper and then heat pressing it onto the product.
Imitation etch is a special pad printing ink used for producing an etch like effect on glass products.
Pad printing uses a silicone pad to transfer an image to a product from a laser etched printing plate. It is one of the most popular and affordable ways of branding promotional products due to its ability to reproduce images on uneven or curved products and print multiple colours in a single pass.