From Boring to Bold Creative Ways to Design Eye-Catching Branded Lanyards

Lanyards are a simple yet powerful branding tool used at events, conferences, offices, and schools. But instead of settling for the usual plain and generic designs, why not make them stand out? A well-designed lanyard can elevate your brand image, making it more memorable and visually appealing.

Here’s how you can transform boring lanyards into bold, eye-catching accessories with Express Promo.

1. Play with Colour Combinations

A vibrant, well-thought-out colour scheme can make a huge difference. Instead of sticking to standard colours, experiment with bold, high-contrast combinations that grab attention.

• For example, a black lanyard with neon lettering or a pastel background with a metallic logo can create an elegant and modern look.

2. Use Unique Print Styles

Standard printing is effective, but special finishes can take your lanyard design to the next level. Some creative printing options include:

• Sublimation Printing – Allows for full-colour designs and gradients, making intricate patterns pop.
• Embossed or Debossed Printing – Adds a textured feel, making the logo or text stand out.
• Reflective or Glow-in-the-Dark Prints – Perfect for nighttime events, increasing both visibility and impact.

3. Add a Catchy Slogan or Message

Instead of just printing your logo, consider adding a short tagline, quote, or message. Something catchy like “Success Starts Here” or “Your Brand, Your Identity” can make the lanyard more engaging.

4. Experiment with Different Materials

Traditional fabric lanyards are great, but switching up materials can create a fresh, bold look. Some unique material options include:

• Eco-Friendly Bamboo or Recycled PET Lanyards – A sustainable option that appeals to eco-conscious audiences.
• Silicone or PVC Lanyards – Durable, flexible, and available in a wide range of colours.
• Leather Lanyards – Adds a premium and professional touch.

5. Upgrade with Custom Attachments

Lanyards don’t have to be just about the strap! Custom attachments like metallic clips, retractable badge holders, or bottle openers can make them both stylish and functional. You can also add QR codes that link to a website, event schedule, or social media page.

Final Thoughts

Branded lanyards don’t have to be boring—with the right colours, materials, and custom elements, they can become bold, stylish, and impactful promotional tools. Express Promo offers a range of customisation options to help your brand stand out. Contact us today to design your eye-catching branded lanyards!