Use Of Customised Lanyard In Business
Customised lanyards are an effective way to promote your brand and enhance your corporate identity. They are not only practical, but they also offer an opportunity to showcase your company’s logo, slogan, or message.
One of the primary benefits of using customised lanyards in business is that they are an excellent marketing tool.
- A well-designed lanyard can easily attract the attention of potential clients and help to promote your business.
- Lanyards are versatile and can be used at trade shows, conferences, and other corporate events to promote your brand.
Customised lanyards can also be used to enhance security in the workplace.
Many organisations use lanyards as a way to identify employees and visitors. This helps to ensure that only authorised personnel are allowed into restricted areas of the facility. By incorporating a company logo or slogan into the design, lanyards can also help to reinforce your brand identity.
In addition to their marketing and security benefits, customised lanyards can also be used to create a sense of unity among employees.
When employees wear lanyards with the same design, it helps to create a sense of belonging and team spirit. This is especially important for organisations with a large number of employees or a diverse workforce.
Customised lanyards are also an affordable way to promote your business.
They are relatively inexpensive to produce and can be ordered in bulk to save money. This makes them an ideal choice for small businesses or organisations with limited marketing budgets.
When choosing a customised lanyard, it is important to consider the design and materials.
- A well-designed lanyard should be both visually appealing and practical. It should also be made from high-quality materials that are durable and long-lasting.
- When it comes to materials, there are several options to choose from. Nylon and polyester are popular choices for lanyards as they are durable and can be printed with a variety of designs.
- For a more eco-friendly option, bamboo lanyards are also available.
In terms of design, there are several factors to consider.
- The colour and font should be consistent with your brand identity, and the logo or message should be clearly visible.
- It is also important to choose a lanyard style that is appropriate for your business. For example, a more formal business may opt for a simple, plain lanyard, while a more casual business may choose a colourful, patterned design.
In conclusion, customised lanyards are a versatile and effective marketing tool for businesses of all sizes.
They offer numerous benefits, including promoting your brand, enhancing security, creating a sense of unity among employees, and being affordable. When choosing a customised lanyard, it is important to consider the design and materials to ensure that it is both practical and visually appealing.

EXPRESS OFFERS

































Colourflex transfers are a CMYK+W digital print process, used for branding apparel and fabrics.
Direct to product digital printing involves the transfer of ink directly from the print heads of an inkjet machine to the product and can be used to produce both spot colour and full colour branding on flat or slightly curved surfaces.
Screen printing is achieved by forcing ink through a fine mesh screen with a squeegee onto the product and is ideal for branding flat or cylindrical objects.
Resin coated finish is produced by printing the artwork onto a vinyl material with strong adhesive on the reverse. The branded area is coated with a crystal clear resin which is allowed to dry. Once dry, the finished decal is applied to the product and the adhesive forms a permanent bond.
Screen printing is achieved by forcing ink through a fine mesh screen with a squeegee onto the product and is ideal for branding flat or cylindrical objects.
This production method is used for printing media such as paper, vinyl and magnetic material used in the manufacture of labels, badges and fridge magnets etc.
Direct to product rotary digital printing involves the transfer of UV ink directly from inkjet print heads and can be used to produce both spot colour and full colour branding.
Debossing is produced by pressing a hot engraved metal plate into the surface of a product with a lot of pressure. This produces a permanent image below the surface of the product. Some products offer thermo debossing, which creates a stunning two-tone finish.
Sublimation print is used for branding products that have a special coating on them or fabrics suitable for the sublimation process. A transfer is produced by printing sublimation ink onto transfer paper and then heat pressing it onto the product.
Imitation etch is a special pad printing ink used for producing an etch like effect on glass products.
Pad printing uses a silicone pad to transfer an image to a product from a laser etched printing plate. It is one of the most popular and affordable ways of branding promotional products due to its ability to reproduce images on uneven or curved products and print multiple colours in a single pass.