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Top Trending Promotional Products in Sydney That Will Boost Your Brand Visibility
Sydney is a city buzzing with activity — from bustling corporate offices in the CBD
Feb
From Unique Designs to Bulk Orders: A Guide to Personalised Mugs for Businesses
Few promotional products are as practical, versatile and universally loved as the humble mug. Every
Feb
Make Every Celebration Sparkle with Custom Engraved Wine Glasses
When it comes to celebrations, presentation is everything. From weddings and milestone birthdays to corporate
Feb
The Ultimate Guide to Choosing and Designing Personalised Beer Glasses for Gifting and Events
Few gifts strike the perfect balance between fun, practicality and personal touch quite like personalised
Jan
Why Personalised Pencils Are the Perfect Combination of Fun and Function
When it comes to promotional products, businesses are always on the lookout for items that
Jan
How Stubby Coolers Became Australia’s Favourite Party Favour and Promotional Giveaway
If there’s one promotional product that feels truly Aussie, it’s the stubby cooler. Found at
Jan
Sip in Sophistication: How Personalised Wine Glasses Elevate Your Brand Experience
In today’s competitive market, creating a memorable brand experience is about more than logos and
Jan
Why Customised Lanyards Are Essential for Corporate Events and Trade Shows
When it comes to corporate events and trade shows, standing out is everything. From first
Jan
Keep It Cool and Personal: Unique Ways to Use Personalised Stubby Coolers for Weddings, Parties & Corporate Events
Keep It Cool and Personal: Unique Ways to Use Personalised Stubby Coolers for Weddings, Parties
Jan
Bold and Beautiful: Printed Lanyards Making Waves in Australia
When it comes to making a statement and promoting your brand in style, printed lanyards
Dec
Custom Fridge Magnets as Creative Souvenirs: Memorable, Practical, and Totally Unique
When it comes to creating souvenirs or promotional keepsakes, businesses and event organisers are always
Dec
Eco-Friendly Lunch Bags: The Perfect Promotional Item for a Greener Tomorrow
Sustainability is no longer just a trend in Australia — it’s an expectation. Businesses are
Dec

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Colourflex transfers are a CMYK+W digital print process, used for branding apparel and fabrics.
Direct to product digital printing involves the transfer of ink directly from the print heads of an inkjet machine to the product and can be used to produce both spot colour and full colour branding on flat or slightly curved surfaces.
Screen printing is achieved by forcing ink through a fine mesh screen with a squeegee onto the product and is ideal for branding flat or cylindrical objects.
Resin coated finish is produced by printing the artwork onto a vinyl material with strong adhesive on the reverse. The branded area is coated with a crystal clear resin which is allowed to dry. Once dry, the finished decal is applied to the product and the adhesive forms a permanent bond.
Screen printing is achieved by forcing ink through a fine mesh screen with a squeegee onto the product and is ideal for branding flat or cylindrical objects.
This production method is used for printing media such as paper, vinyl and magnetic material used in the manufacture of labels, badges and fridge magnets etc.
Direct to product rotary digital printing involves the transfer of UV ink directly from inkjet print heads and can be used to produce both spot colour and full colour branding.
Debossing is produced by pressing a hot engraved metal plate into the surface of a product with a lot of pressure. This produces a permanent image below the surface of the product. Some products offer thermo debossing, which creates a stunning two-tone finish.
Sublimation print is used for branding products that have a special coating on them or fabrics suitable for the sublimation process. A transfer is produced by printing sublimation ink onto transfer paper and then heat pressing it onto the product.
Imitation etch is a special pad printing ink used for producing an etch like effect on glass products.
Pad printing uses a silicone pad to transfer an image to a product from a laser etched printing plate. It is one of the most popular and affordable ways of branding promotional products due to its ability to reproduce images on uneven or curved products and print multiple colours in a single pass.