Make Your Brand Memorable: Fun with Branded Merchandise
Branded merchandise serves as a powerful tool for businesses to leave a lasting impression on customers while promoting their brand identity. With Express Promo, you can take your branding efforts to the next level by adding a touch of fun and creativity to your promotional products.
Let’s explore how incorporating fun elements into your branded merchandise can make your brand more memorable and engaging.
Unique and Eye-Catching Designs
One of the key advantages of branded merchandise is its ability to attract attention and stand out from the crowd. By incorporating unique and eye-catching designs into your products, you can captivate your audience and leave a memorable impression.
Express Promo offers a wide range of customisable merchandise, including quirky keychains, colourful drinkware, and novelty accessories, allowing you to infuse fun into every aspect of your branding strategy.
Interactive and Engaging Products
Branded merchandise that encourages interaction and engagement can create a deeper connection with your audience. Consider incorporating interactive elements such as puzzles, games, or augmented reality features into your promotional products.
With Express Promo’s customisation options, you can create merchandise that not only promotes your brand but also provides entertainment and value to your customers.
Useful and Practical Items
While adding fun elements to your branded merchandise is important, it’s equally essential to ensure that the products remain useful and practical for your audience. Choose items that align with your brand message and offer genuine value to your customers. Whether it’s a handy multi-tool, a stylish tote bag, or a durable water bottle, Express Promo’s range of merchandise can be customised to meet your specific needs and preferences.
Memorable Brand Experiences
Branded merchandise presents an opportunity to create memorable brand experiences that leave a lasting impression on customers. Consider incorporating elements of surprise and delight into your promotional products, such as hidden messages, limited edition designs, or exclusive offers.
With Express Promo’s expertise in customisation and personalisation, you can create unique and memorable brand experiences that resonate with your audience.
Reflect Your Brand Personality
Above all, branded merchandise should reflect the personality and values of your brand. Whether your brand is playful and whimsical or sophisticated and professional, Express Promo offers a diverse range of products that can be tailored to suit your brand identity. From vibrant colours and bold graphics to elegant designs and premium finishes, you can find the perfect merchandise to showcase your brand personality and make a memorable impression on your audience.
Conclusion
In conclusion, adding fun elements to your branded merchandise is a surefire way to make your brand more memorable and engaging. With Express Promo’s extensive range of customisable products and flexible personalisation options, you can create unique and impactful merchandise that leaves a lasting impression on customers while promoting your brand identity.

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Colourflex transfers are a CMYK+W digital print process, used for branding apparel and fabrics.
Direct to product digital printing involves the transfer of ink directly from the print heads of an inkjet machine to the product and can be used to produce both spot colour and full colour branding on flat or slightly curved surfaces.
Screen printing is achieved by forcing ink through a fine mesh screen with a squeegee onto the product and is ideal for branding flat or cylindrical objects.
Resin coated finish is produced by printing the artwork onto a vinyl material with strong adhesive on the reverse. The branded area is coated with a crystal clear resin which is allowed to dry. Once dry, the finished decal is applied to the product and the adhesive forms a permanent bond.
Screen printing is achieved by forcing ink through a fine mesh screen with a squeegee onto the product and is ideal for branding flat or cylindrical objects.
This production method is used for printing media such as paper, vinyl and magnetic material used in the manufacture of labels, badges and fridge magnets etc.
Direct to product rotary digital printing involves the transfer of UV ink directly from inkjet print heads and can be used to produce both spot colour and full colour branding.
Debossing is produced by pressing a hot engraved metal plate into the surface of a product with a lot of pressure. This produces a permanent image below the surface of the product. Some products offer thermo debossing, which creates a stunning two-tone finish.
Sublimation print is used for branding products that have a special coating on them or fabrics suitable for the sublimation process. A transfer is produced by printing sublimation ink onto transfer paper and then heat pressing it onto the product.
Imitation etch is a special pad printing ink used for producing an etch like effect on glass products.
Pad printing uses a silicone pad to transfer an image to a product from a laser etched printing plate. It is one of the most popular and affordable ways of branding promotional products due to its ability to reproduce images on uneven or curved products and print multiple colours in a single pass.