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Custom Stubby Coolers vs Other Promotional Products: What Works Better?
Choosing the right promotional product can make or break your marketing campaign. With so many
May
Affordable Customised Tote Bags That Deliver Long-Term Brand Impact
In today’s competitive market, businesses are constantly searching for promotional products that are cost-effective, practical,
May
Why Fridge Magnets Are Still a Popular Choice for Home & Promotion
In a fast-paced digital world, it’s easy to assume traditional promotional products have lost their
May
Are USB Drive Promotional Products Worth It? Benefits, ROI & Ideas
When it comes to choosing the right promotional product, businesses often ask one key question:
May
Smart Swag: Custom Promotional Products That Build Brand Loyalty in Australia
In today’s competitive marketplace, businesses need more than just great services or products to stand
Apr
Personalised Beer Glasses in Australia: Raise Your Brand with Every Toast
There’s nothing more iconic than raising a glass at the end of a long day,
Apr
Why Engraved Pens Are Australia’s Most Memorable Promotional Tool
In the crowded world of promotional products, few items combine elegance, practicality, and lasting impact
Apr
Best Value Cheap Promotional Products for Aussie Events & Trade Shows
When it comes to getting your brand noticed, you don’t have to spend a fortune.
Apr
Perth Promotional Merchandise: Top Picks for Local Events & Corporate Gifts
When it comes to making an impact at events, conferences and in the workplace, nothing
Apr
Choosing Personalised Umbrellas for Aussie Events: Design, Quality & Impact
When it comes to standing out at events in Australia, few promotional products deliver the
Apr
Branded, Reusable & Green: Eco Friendly Lunch Bags That Build Your Brand in Australia
In today’s business world, sustainability isn’t just a nice-to-have — it’s a necessity. Customers, staff
Apr
How to Pick the Best Personalised Travel Mugs in Australia: Eco & Style Guide
For Aussies on the go, coffee isn’t just a morning ritual — it’s a daily
Mar

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Colourflex transfers are a CMYK+W digital print process, used for branding apparel and fabrics.
Direct to product digital printing involves the transfer of ink directly from the print heads of an inkjet machine to the product and can be used to produce both spot colour and full colour branding on flat or slightly curved surfaces.
Screen printing is achieved by forcing ink through a fine mesh screen with a squeegee onto the product and is ideal for branding flat or cylindrical objects.
Resin coated finish is produced by printing the artwork onto a vinyl material with strong adhesive on the reverse. The branded area is coated with a crystal clear resin which is allowed to dry. Once dry, the finished decal is applied to the product and the adhesive forms a permanent bond.
Screen printing is achieved by forcing ink through a fine mesh screen with a squeegee onto the product and is ideal for branding flat or cylindrical objects.
This production method is used for printing media such as paper, vinyl and magnetic material used in the manufacture of labels, badges and fridge magnets etc.
Direct to product rotary digital printing involves the transfer of UV ink directly from inkjet print heads and can be used to produce both spot colour and full colour branding.
Debossing is produced by pressing a hot engraved metal plate into the surface of a product with a lot of pressure. This produces a permanent image below the surface of the product. Some products offer thermo debossing, which creates a stunning two-tone finish.
Sublimation print is used for branding products that have a special coating on them or fabrics suitable for the sublimation process. A transfer is produced by printing sublimation ink onto transfer paper and then heat pressing it onto the product.
Imitation etch is a special pad printing ink used for producing an etch like effect on glass products.
Pad printing uses a silicone pad to transfer an image to a product from a laser etched printing plate. It is one of the most popular and affordable ways of branding promotional products due to its ability to reproduce images on uneven or curved products and print multiple colours in a single pass.