How You Can Turn Promotional Keyrings into an Effective Advertising Tool

While online and digital marketing is essential for businesses these days, one must not forget the importance and effectivity of offline marketing—specifically of giving away promotional products. Providing your target market promotional gifts that are tangible is a great way to show them that your brand is trustworthy. If you are looking for a good promotional item, consider keyrings. 

Pens, tumblers, mugs, and notepads are effective promotional items because they have something that people need every day. The same is true with promotional keyrings. Whether you give a free promotional keyring to a student, a parent, or an employee, there is a high chance that they will gladly accept and use it. Many of them will even use it for a long time until it breaks.

How do you turn a simple keyring into an effective marketing tool? Here are some tips:

• Choose a keyring with enough printing area. A small keyring might be too tiny for you to print your logo, business name, and contact details.
• Pick a type of keyring that speaks your brand. These promotional items come in different shapes and sizes. You can pick keyrings with torches, flashlights, anti-stress balls, and bottle openers. Try to pick a style that is related to your brand and is appropriate for the promotional event.
• Choose high-quality materials. Keyrings can be made of different kinds of materials. Regardless of whether you are choosing plastic, leather, or metal, always opt for quality over quantity. Choose a durable and premium-grade material so that your keyrings can be used for a long time and can therefore expose your brand effectively.

If case you don’t know where to source the best materials for your keyrings, look for merchandising companies. They can help you not just in sourcing materials but also in creating unique keyrings for your business for your convenience.